Carnegie
Carnegie delivers tailored solutions for community colleges, integrating branding, digital marketing, research, enrollment strategy, and student success initiatives. With over 35 years of expertise, we help colleges connect authentically with students and drive measurable results.
Agreement Number
#0000-8099Category
-Current Term
10/23/2023 - 10/22/2028Max Term
10/22/2033Products and Services offered by Carnegie
Funnel Marketing
Get the attention of your top-priority student lists by delivering dynamic content to drive them to action in a way no email or text can. This requires no PII to deploy. Reporting, optimizations, and an enrollment match back are provided.
Student Lead Generation
On-platform ads to local students actively engaging in the college search and automated, custom emails built by our communications experts create a turnkey solution to keep you top of mind. Zip code level targeting for precise marketing execution.
Comprehensive Portfolio of Services
Access our diverse team of in-house subject matter experts covering all facets of enrollment and marketing, including brand strategy, web development, integrated research, signature creative, communication plans, and more.
Brand Personality Foundation
A facilitated discovery, alignment, and synthesis process that defines your college’s brand personality, promise, and pillars—grounded in stakeholder input and market realities, and delivered with clear guidance for campus-wide rollout.
Website Performance & Visibility
A focused assessment of user experience, content effectiveness, and technical SEO that identifies what’s holding your website back—delivering prioritized, actionable recommendations to support enrollment, visibility, and investment decisions.
About Carnegie
Carnegie is the Human Connection Company, partnering with community colleges nationwide to deliver integrated solutions in branding, digital marketing, research, enrollment strategy, and student success. With over 35 years of higher education expertise, we understand the unique challenges of serving diverse learners, adult students, and local communities. Unlike other firms, Carnegie has a dedicated Community College Division, focused solely on two-year institutions. Since 2015, we’ve executed more than 25,000 campaigns for community colleges, using data and research to drive measurable enrollment growth. Today, Carnegie supports 700+ colleges and universities, bringing proven results and a deep commitment to helping institutions strengthen their impact wherever connection matters most.
